Today, however, 86 percent of top brands engage their target markets on the platform—and that number is sure to rise. Smart Home Under Armour macht smarte Waage ab April dumm. 3. Our mission is to make all athletes better through passion, design … 72.2k Followers, 161 Following, 355 Posts - See Instagram photos and videos from Under Armour India (@underarmourind) According to Simply Measured, in 2012 only 54 percent of top brands had an Instagram account. See what we have to offer. Get ready for your favourite game with our range of football clothing, footwear & more from Under Armour. Under Armour Makes You Better. Like any other platform, there are certain do’s and don’ts, and not everyone has it quite figured out. While most companies use new campaigns to start fresh, Under Armour has used I Will What I Want to further its narrative and expand on previous efforts, encouraging its followers to engage in whichever message speaks to their personal journey of proving the naysayers wrong. A describing characteristic of Instagram is the categorization of posts through hashtags. We’re excited to show off our unique culture and highlight the amazing teammates behind our iconic Brand. Wir machen sportliche Typen überall stark. How this global agency uses social intelligence to win pitches and retain clients with top brands. For the sports clothing industry, the example “Under Armour” displays clearly that the presence on Instagram is growing very fast in comparison to Facebook, where fan growth is not as fast anymore. 856.2k Followers, 888 Following, 1,881 Posts - See Instagram photos and videos from Under Armour Women (@underarmourwomen) 93,964 were here. As seen above, the brand used a trending hashtag and @mention to bring attention to a related product while inviting followers to act NOW. All in all, Under Armour’s Instagram game is on point. It can be used as a best practice example for brands of similar products in the industry. The Brand was created on … Another type of hashtags that is recommendable to use are ‘unique’ ones. Currently on the rise is Instagram with its pictures, short auto-play videos and hashtags, especially for younger people that are often the early adopters in the Social Media market. individually created hashtags connected to your individual campaign are useful if they are a call-to-action, because your followers are invited to interact with your company. Under Armour Corporate EMEA Locations. 927.4k Followers, 168 Following, 251 Posts - See Instagram photos and videos from Under Armour LATAM (@underarmourlatam) Once a user clicks on a hashtag, he sees a collection of all published content that is tagged with the hashtag. As the up-and-comer in the world of social media, Instagram is drawing in brands at an impressive rate. As already found out in quintly’s Instagram Study 2015 , on Instagram there is a daily upload of around 70 million photos. In 2014 the brand extended presence into Panama, which is now headquarters for the Latin American region. hbspt.cta._relativeUrls=true;hbspt.cta.load(3330298, '3b0cd11e-ff9b-4362-9515-2e8a88b2361b', {}); Laura is Allrounder at quintly. Under Armour’s liberal usage of its flagship hashtags #IWLL and #RuleYourself has helped shape its social media narrative while giving followers something to engage in and repopulate on their own. How to profit from Instagram - Under Armour knows it, Copyright © 2020 quintly. 2. Under Armour Makes You Better. März ein. It is very useful for companies to create an balanced mix between individually created and already established hashtags. #RuleYourself , A post shared by Under Armour (@underarmour) on Jun 13, 2016 at 2:57pm PDT. Enjoy the very latest in clothing technologies, comfort cuts and premium fits, as Under Armour present an extensive sporting wardrobe for the ladies - find the most wanted in sports bras, mid-layers, t shirts, tights, shorts, joggers and jackets. How to profit from Instagram - Under Armour knows it by Laura Buchholz on June 25, 2015 Ever since the rise of the Social Web, there have always emerged new trending networks that have a steady effect on the importance of other channels. Under Armour goes a step further by using those namesake hashtags in conjunction with original or trending hashtags to further exposure and generate more likes and shares. Die beste Auswahl an Damen Laufschuhen, Sportkleidung und Sportaccessoires nur bei Under Armour shoppen. Der Sportartikelhersteller stellt die dafür nötige App mit 31. The two hashtags (along with variations of both) can be seen across professional athletes’ and amateurs’ handles, alike. Under Armour® Produkte im INTERSPORT Onlineshop kaufen Kostenloser Rückversand Wir sind deine Nr. However, it is not always a guarantee for success to follow their example as performance on social media is always influenced by several, also external and not controllable, factors. Jänner 2020, 18:23 Europe Regional Headquarters . Under Armour – Gear to make you better Under Armour, was so viel heisst wie „Rüstung für untendrunter", adressiert sich an engagierte und leistungsorientierte Sportler, egal ob Profi oder nicht. Sign Up for emails … The following tables display which hashtags of the two Under Armour profiles reach the highest interactions. Media Uploads 3,260. To make all athletes better through passion, design, and the relentless pursuit of innovation. View our range of Under Armour running gear, perfect to get you kitted out for your sporting & running needs. When it comes to meaningful follower interaction, Under Armour has figured out how to make the most of its posts. Homebase for our EMEA region, our headquarters is situated in buzzing Amsterdam Zuid right next to … For example, during this year’s Wimbledon, any tennis-related post contains some combination of #Wimbledon and #RuleYourself and #IWILL. Phone Support. 93,974 were here. Under Armour, Inc. seeks consent for itself and Under Armour Canada ULC 169 Enterprise Blvd, Suite 500, Unionville, ON L6G 0E7 customerservice@underarmour.com Everything Here is Built to Make You Better. You should try these good hashtags in your Instagram or Tiktok post to get popular and boost your view. In addition to linking hashtags, Under Armour routinely inserts a call-to-action in posts that promote its gear. Due to purely visual content on this platform, it is especially efficient for marketers of brands in the B2C sector, because the visual communication is targeted majorly to the emotions of users. The ability to send Instagram direct messages is nothing new. Also users who do not follow your Instagram page but are interested in this topic can see these posts and this a helpful strategy to gain more followers. Mon - Sun: 24/7. View our specialist running wear range from Under Armour here. This is due, in part, to the powerful images Under Armour routinely posts under its handle. The brand’s underlining message of proving people wrong and achieving personal success no matter what the obstacle, is plain in its previous “I WILL” advertisements and carries through to its current. Empowering athletes everywhere. Followers 8,705,224. T oday Under Armour is one of the top sports performance companies in the world. Hashtags for #underarmour in 2021 to be popular and trending in Instagram, TikTok. Check out popular industries & countries. When you use Instagram for business, you need to make sure your links... As the up-and-comer in the world of social media, Instagram is drawing in brands at an impressive rate. SocialBlade is a premiere Instagram community where you can chat with other Instagram users. Order online before 7pm for NEXT DAY delivery service However, you should limit the use of these hashtags to maintain the uniqueness of your brand. Under Armour Corporate LATAM Locations. It also speaks to the nature of Instagram. 8.7m Followers, 449 Following, 3,260 Posts - See Instagram photos and videos from Under Armour (@underarmour) It’s clear that Under Armour’s approach to Instagram just works. How the global beauty brand gained 50% growth in engagement and increased reach across the world. @mariespinozatkd is going to fight to be remembered. According to, That’s not to say that all 86 percent are using the photo-sharing site effectively. Create or automate reports, exports and live links. Create Calls-to-action through campaigns where your followers can interact and integrate themselves (i.e. Under Armour’s vision is to inspire you with performance solutions you never knew you needed and can’t imagine living without. This is due, in part, to the powerful images Under Armour routinely posts under its handle. Under Armour delivers the most innovative sports clothing, athletic shoes & accessories. Time to shine. Get in touch today to track, benchmark and optimize your social media performance with advanced analytics made easy. Below, there is also a visual comparison of the interaction rates of both networks and it is apparent how well Instagram works for the brand and how attractive the platform can be for clothing marketers. We’re people persons – read our story here. Moreover, they are part of a created community and get the feeling of being part of your brand which in turn leads to a high value of brand recognition and customer binding. One of the greatest things about Under Armour’s approach to social media branding, especially on Instagram, is its consistency across campaigns. #CAMVP The LTE Gold C1N MVP cleat is engineered for @Cameron1Newton to kick the door down. That’s not to say that all 86 percent are using the photo-sharing site effectively. Our latest articles, social news and industry insights. As you can see in the following graphs from Quintly, the brand boasts up to five times more interactions per post on Instagram than it does on Facebook. These tags are own created hashtags which define your company or your brand and make it inimitable. •, NEW: TIKTOK ANALYTICS NOW AVAILABLE AT QUINTLY→, How to Collect and Analyze Social Media Data: A Guide for Marketing Agencies, Instagram Study 2019: What we learned analyzing 5.4 million posts, 40 Social Media Buzzwords Every Marketer Needs to Know. Therefore it is essential to continually track your Key Performance Indicators and adjust your strategy along the way accordingly. Latin America Regional Headquarters . About Under Armour. Despite having over 4.8 million followers on Facebook and only 2.3 million followers on Instagram, the same photo of Steph Curry greatly differs in the level of interaction it receives on Instagram over its Facebook counterpart. As a Social Media Manager she also supports the Digital PR. This is quite noticeable taking into account that Instagram is the younger platform, established in 2010, and has 300 million users in contrast to Facebook, established in 2004, with their 1.3 billion users. AVG Likes 14,130.20. AVG Comments 74.35. Find the KPIs you need, get deep insights and build your brand by understanding your audience on social. Get your signed pair NOW. Drive better decisions based on quality data using social analytics and reporting for all your clients. The brand’s underlining message of proving people wrong and achieving personal success no matter what the obstacle, is plain in its previous “I WILL” advertisements and carries through to its current “Rule Yourself” campaign. It is actually possible on other Social Media channels to use hashtags, however, nowhere as frequently as on Instagram, where every description of a video or picture contains at least a few of them. Despite having over 4.8 million followers on Facebook and only 2.3 million followers on Instagram, the same photo of Steph Curry greatly differs in the level of interaction it receives on Instagram over its Facebook counterpart. www.UA.com ‘Already established’ or ‘general’ hashtags work very efficiently to broaden your reach and your follower base, because every Instagram user who is interested in the topic can see your post. Receive the latest news on improvements and updates to our product. Use already established hashtags → these tags reach a wide audience. Ever since the rise of the Social Web, there have always emerged new trending networks that have a steady effect on the importance of other channels. Under Armour @underarmour. Under Armour entwickelt schlichte Basisteile, mit extrem guter Performance und allerbester Qualität, gerade was Material und Verarbeitung betrifft. Save big on tracksuits, trainers, leggings, joggers, shorts for men and women. Performance wear crafted to triumph. Under Armour - 165.99k Followers, 114 Following, 2499562 pins | The Official Home of Under Armour on Pinterest. 1-888-727-6687. Taking into account the different profile sizes and fan count numbers, the Instagram account clearly gains higher interactions, although the Instagram profile has "only" 1.003.541 followers in contrast to 3.581.063 Facebook fans. 29. The American sports clothing company Under Armour is using the mechanisms of the platform very efficiently and displays the potential for products that are loaded with emotions. 1 im Sporthandel Jetzt Under Armour® Produkte bestellen! As you can see in the following graphs from, One of the greatest things about Under Armour’s approach to social media branding, especially on Instagram, is its consistency across campaigns. 1 talking about this. FREE SHIPPING available on all Shoes, Boots & Cleats in the USA. Track, benchmark and optimize your social media. Under Armour Giving Away 62 Pairs of Their Curry Flow 8 In Celebration of Curry's 62-Point Game Say what you will about Under Armour and their Curry … She has an eye on the company’s processes and daily operations, is active in sales, customer support and keeps the books. In the following article we are analyzing ‘Under Armour’s’ Instagram strategy as a best-practice example, showing how to utilize possibilities on Instagram. 1. Order online for click and collect or home delivery. Link key influencers to your posts, so that they become aware of your brand and maybe promote your brand or share your content/ or to show that the person is connected to your brand and there is a cooperation between you and the person. Like any other platform, there are, When it comes to meaningful follower interaction, Under Armour has figured out how to make the most of its posts. Put the link to your shop or your homepage into your profile description and mention the link either in your post or in the location feature to remind your followers of your homepage. Call 888-266-4630 to place your order. Order today from Sports Direct! When it comes to major sporting events, Under Armour takes full advantage. More than a help center – updates, guides and more. www.underarmour.co.uk | Under Armour has one mission: to make you better. Here you will find an overview, which is worth taking into consideration while forming your strategies. Despite launching I WILL in 2013, it is still heavily incorporated into the brand’s Instagram feed. Under Armour | 631,202 followers on LinkedIn. For your content creation, you should use different types of hashtags. Under Armour Makes You Better. All rights reserved. Create Calls-to-action through campaigns where your Followers can interact and integrate themselves ( i.e has mission! 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